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  • National real estate Seminar Series Provides Information on Critical Tools and Trends to Succeed in Residential Real Estate Business and Market

    SANTA ANA, Calif, July 26, 2006 – First American Residential Group, a member of The First American Corporation (NYSE: FAF) family of companies, and RealtyU® Group, the residential real estate industry’s largest provider of continuing education, today announced the commencement of RE ALERTS, a national seminar series designed to provide real estate agents with the critical tools and techniques necessary to succeed in the constantly changing real estate business and market.

    “Education is the cornerstone of real estate,” says J. Michael Lancaster, executive vice president of sales and client services for First American Residential Group. “With the real estate business in the midst of significant change, real estate education and knowledge has not only increased in importance, but also plays a critical role in preparing real estate professionals for the ever-changing future.”

    Hosted and sponsored by First American title regions, the tour begins in San Bernardino, Calif. on August 10th and will feature Ralph Roberts, named "Best-Selling REALTOR® in America" by Time Magazine, national real estate trends expert and leading author Stefan Swanepoel, and mentoring guru Bill Shue. Topics of discussion will include the top trends currently shaping and impacting the residential real estate industry, increasing profits in a challenging market, and maximizing success potential. A panel of top producing brokers and agents will also present their success stories, as well as different strategies to survive and succeed in changing market conditions. First American’s San Bernardino County Manager Dan Williams and Sales Manager Cornell Beans will open and close the event.

    “Our goal as a real estate career development company is to constantly innovate; to consider new and effective ways to reach agents and offer them the tools they will need to find success in the real estate industry – not just of today, but well into the future – 10, 20, or 30 years down the road,” said Swanepoel. “RE ALERTS is enables us to accomplish this goal in a more authentic and tangible way.”

    “This tour represents another step in the growth of RealtyU®,” explains Bill Shue, chief operating officer of RealtyU® Group and president of iSucceed.com. “We are reaching out on a national level to get a feel for the real estate industry at the ground level – and we intend to do as much good as we can. Our hope is to use the tools and service we’ve designed to give interested agents that edge they need to succeed. We’re confident that success is within their grasp, and we want to bolster it as much as possible.”

    The RE ALERTS Seminar Series was born of the realization that successful real estate professionals must keep a current pulse on shifting real estate trends and learn new and successful solutions from top-producing agents in order to enhance and grow their business. The real estate seminar series will continue through 2006, with seminars scheduled in Orlando, Fla., Miami, Fla., Dallas, TX, Houston, TX, Columbus, OH, Detroit, Mich., San Jose, Calif., San Francisco, Calif., Philadelphia, Pa. and Seattle, Wash. To view the entire 2006 RE ALERTS Seminar Series schedule and learn more about featured speakers and topics, visit www.relaerts.com.

    About First American Residential Group
    First American Residential Group is a subsidiary business line established by The First American Corporation in 2002 to address the real estate brokerage, multiple listing service (MLS) and relocation market segments with the full array of First American capabilities. Its systems streamline real estate listing, financing and closing processes, resulting in increased efficiency and profitability. First American Residential Group operating units include First American MLS Solutions, the nation’s leading provider of MLS systems and real estate software in North America; Sonic Eagle, a leading provider of all-in-one integrated broker business management and agent productivity tools, and Relocation Advantage and Certified Closing Network, leading providers of closing management services to relocation companies. For more information, visit: www.residential.firstam.com.

    About The RealtyU® Group
    Formed in 1995, RealtyU has developed into the nation’s largest real estate career development corporation for real estate brokers and agents. The Group has numerous investments in the real estate education and real estate training arena, including RealtyU Schools, iSucceed Mentoring, CreateAPlan Business Planning, Real Estate Professionals Society, CourseDates, Seller Agency Council and Broker Agent Speakers Bureau. With over 200 campuses, more than 30 online websites and educational services and over 350,000 agents trained in 2005, The RealtyU® Group of companies touches approximately one out of every four REALTORS® every year. For more information, visit www.RealtyU.com .