iSucceed Mentor Teresa Grindinger developed the program for a variety of reasons, but chiefly as a value-added tool during her listing presentations to guarantee her prospects of feedback on showings.  She explains in a iSucceed Tele-Seminar, “I knew it was vital to keep sellers informed on the outcomes of property showings, and yet it was difficult to get agents to voluntarily give that feedback.  That’s why I created the ‘Agent Feedback Rewards Program’.  We were getting a 20% response rate before we instituted the program, and today that number has jumped to 80%.”  The program takes the form of a raffle-like contest, where winners receive various types of gift cards for things like gas or music.

            The program grew over time, and Grindinger was seeing a more consistent response, so she made a shift and included a key partner to defer the cost of the winnings.  In return, she offered free advertising – a perfect match for all involved parties.  “We started the program on a weekly basis, and the feedback has remained strong, so we’ve gone bimonthly now,” she remarks.  “We’ll hand out gas cards and gift cards, but we recently partnered with a sponsor, Outback Restaurants, who now pays for all of our gifts and for whom we advertise in the winning announcements that we distribute to all of the agents in our area.”

            That strategy has worked well for Grindinger’s TAG Team, allowing them to take advantage of the feedback they receive for a host of purposes.  Teresa explains, “We use the feedback in a variety of ways, including judging our sales effectiveness, and as a benchmark to test market presence.”  And that’s just the beginning – Grindinger and team also use the information to time property sales and compare their foot traffic against the local competition.

On this week’s RISMedia/iSucceed Business Development Tele-Seminar, Teresa Grindinger reveals a unique business improvement imitative she created that actually has her competition streamlining her own business.  Teresa explains her implementation strategy, cost-deferring partnerships, and the results she’s seen from her efforts.  The tele-seminar, hosted by iSucceed’s own Kelly Kelley, will be available from today October 3rd to next Tuesday October 9th at www.rismedia.com.

Teresa Grindinger and her “TAG Team” see things a bit differently than most. They enjoy real estate with a passion, and endeavor to treat every client with the kind of warm consideration exhibited between close family members.  The entire TAG team is at their client’s immediate disposal, with proven sales and search methods that offer a competitive edge when buying or selling a home. A licensed real estate agent for over a decade now, Teresa’s experience and instinct for the intricacies of the Northland real estate market help her best assist her diverse clientele.  Teresa and the TAG Team pride themselves on four key aspects of their customer service and brokerage management process: 1) identifying client needs, 2) creating strategic solutions, 3) visionary thinking, and 4) needs anticipation.  Last year Teresa and her team closed over $14 million in transaction sides, and are well on their way to achieving their 2006 goal of $25 million in sales volume.

Next week enjoy a refreshing conversation with Galand Haas, who explores how you can usher in the digital age via email farming in an interview entitled “Mining Your Online Farming Database”.

            Each week on Wednesday the RIS Media/iSucceed Real Estate Tele-Seminar offers rookie, proven and veteran agents across the country a chance to discover and implement the profitable real estate strategies of over 200 of the industry’s most successful agents, available only at www.iSucceed.com – the home of the 30-minute Weekly Tele-Seminar and the Web’s most prolific provider of real estate tips, tools, tactics and tell-alls.